Kraft Cheddar Macaroni & Cheese Crackers

Somewhere on this vast planet we call Earth, there is a lazy macaroni and cheese lover who is thinking they can now have the goodness of their favorite food without the damn preparation with these new Kraft Cheddar Macaroni & Cheese Crackers. I applaud that person for their desire to be the laziest fucker on the planet, a title I twice attempted to achieve when I was too lazy pick up the remote control which was at my feet and tried to change channel with my toes and when I was too lazy to walk to the bathroom and peed in a large tumbler I was drinking from that was half full with apple juice.

The Kraft Cheddar Macaroni & Cheese Crackers are like Goldfish, except without the cuteness, like Cheese Nips, expect without the unintentional derogatory language, and like Cheez-It crackers, except without the poor second grade level spelling error. Unfortunately for the lazy bastard who loves Kraft Macaroni & Cheese, these crackers didn’t really taste like their favorite comfort food, instead they tasted just like Cheez-It crackers. However, if you love the taste of Cheez-It crackers, but are a grammar Nazi or annoyed with the hole in the middle of each Cheez-It, these elbow macaroni shaped cheese crackers might just be for you.

Despite having the iconic “Kraft Macaroni & Cheese” name supporting it, ampersand included, I wasn’t too impressed with the Kraft Cheddar Macaroni & Cheese Crackers because they tasted like other cheese flavored crackers. They were good and I had fun sucking the orange powder from my fingers, but they just don’t represent good old Kraft Mac & Cheese very well. They were crunchy, although not as crunchy as uncooked elbow macaroni. Just like my ego and Whitney Houston’s crackhead teeth, each hollow cracker was quite brittle and perhaps that was the reason why there were a lot of broken pieces in the box I purchased.

Now that there are Kraft Macaroni & Cheese Crackers, I’m hoping for either Kraft Cheese Whiz Crackers or Velveeta Crackers, just so that all processed cheese products can have their own crunchy cracker to call their own.

(Nutrition Facts – 40 pieces – 150 calories, 7 grams of fat, 2 grams of saturated fat, 2.5 grams of polyunsaturated fat, 1.5 grams of monounsaturated fat, 5 milligrams of cholesterol, 280 milligrams of sodium, 45 milligrams of potassium, 18 grams of carbohydrates, less than 1 grams of fiber, 1 grams of sugar, 3 grams of protein, 4% calcium, 6% iron, and 5 orange tipped fingers.)

Item: Kraft Cheddar Macaroni & Cheese Crackers
Price: $3.00
Size:: 8 ounces
Purchased at: Safeway
Rating: 6 out of 10
Pros: Good. Crunchy. Made with real cheddar cheese. Sucking my fingers. Cheez-It necklace. Real mac and cheese with mushrooms and ham.
Cons: Uninspired taste. Hollow and brittle. Tastes like Cheez-It crackers. Not as cute as Goldfish. Cheddar cheese in powder form. Grammar Nazi. Being the laziest fucker on the planet.

Lay’s Pinch of Salt Potato Chips

Like alcohol in the hands of really bored housewives, potato chips can be addictive. If I had a dollar for every time I opened a big bag of potato chips and got to the point when I said “Holy shit! I can’t believe I ate half the bag,” I’d have enough money to get the quinapril hydrochloride pills to help lower my high blood pressure for all the salt I consumed or I would have enough cash to buy more potato chips so that I can create a vicious circle of tasty, crunchy fried potatoes and high systolic and diastolic numbers.

Recently, Frito-Lay, the company that seems to promise I’ll get laid via frying, but has yet to fulfill that promise, introduced the Lay’s Pinch of Salt Potato Chips, which now allows me to have those “Holy shit” moments with less salt while watching Jon & Kate Plus 8 episodes.

The Lay’s Pinch of Salt Potato Chips have 75 milligrams of sodium per one ounce serving, while the Lay’s Classic potato chips have 180 milligrams of sodium per one ounce serving, which for those of you who have molluscophobia or just want to be a douchebag to other living creatures is probably enough salt to kill a snail. Strangely, while doing some research, I also found out that Lay’s has a Lightly Salted version of their potato chips which have 90 milligrams of sodium per serving. So I guess Lay’s is now giving you the option of which level you want your blood pressure to be at.

The low sodium chips look, smell and taste like Lay’s Classic potato chips, except obviously less salty. They also seemed less greasy, which is a bonus because my television remote control won’t be so slick when I try to grab it and change channels during commercials. Before trying these chips, I thought that the lack of salt would make them extremely bland, like most low sodium products, but thankfully, that was not the case. I do have to admit that I prefer the taste of the Lay’s Pinch of Salt Potato Chips over the original version because my taste buds and my high blood pressure think the chips have the right amount of salt on them.

(Nutrition Facts – 1 ounce/about 15 chips – 150 calories, 10 grams of fat, 1 grams of saturated fat, 4.5 grams of polyunsaturated fat, 4.5 grams of monounsaturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 75 milligrams of sodium, 340 milligrams of potassium, 15 grams of carbs, 1 grams of dietary fiber, 0 grams of sugar, 2 grams of protein, 10% vitamin C, 2% iron, and 0 minutes of getting laid via frying)

Item: Lay’s Pinch of Salt Potato Chips
Price: $3.29 (6.5 ounces)
Purchased at: Star Market
Rating: 7 out of 10
Pros: Tastes like regular Lay’s, except not as salty. Not bland tasting. Seems to be not as greasy as Lay’s Classic chips. Jon & Kate Plus 8.
Cons: Seems to be in a smaller bag. Killing snails with salt. Holy shit moments. My high blood pressure. Molluscophobia. Not getting Frito Layed.

VACATION!

The Impulsive Buy will be on hiatus this week so I can do a little traveling and recuperate from a cold. If you need a product review fix, check out the many fine product review blogs listed in the right hand column. If you need help with your love life, just wait a few minutes and I’m sure someone will send an email to you, which will land in your spam inbox. If you want to see a video of me stripping, just go to the “Complete Review Archive,” go through the first 250 reviews, and you’ll eventually find it.

Also, we’re still accepting entries for the Pepsi Blue Hawaii drawing. If you would like to enter, just click here and follow the instructions.

TIB will be back next week with more reviews and immature comments from its writers.

PRIZE DRAWING: Because I Have Enough Blue and Enough Hawaii

When I first heard about the Pepsi Blue Hawaii being sold only in Japan, I knew I had to try it and review it, so I went about getting my hands on some. It wasn’t a matter of if, because I knew some capitalist soul would be selling some on eBay, but it was a matter of how much I was willing to spend. I ended up paying $22 (US Dollars) for three bottles of it, plus $20 for shipping from Japan. A few days prior to that, TIB reader Fury emailed me and asked if I’d be willing to review some snacks from Japan she wanted to send me. Because I’m not one to turn down free snacks, I told her to send them my way. When the box arrived, it was full of the Japanese snacks she promised, but there was a little surprise at the bottom of the box, which was a bottle of the Pepsi Blue Hawaii.

The bottles of Pepsi Blue Hawaii I purchased on eBay arrived the other day and since I already reviewed it, I don’t have a need for all three bottles, but I am going to keep one for myself in hopes that it will be worth $42 someday on eBay so I can make my money back. But as for the other two bottles, I’m going to give them away to two lucky readers via a prize drawing.

To enter this prize drawing, just leave a comment for THIS post with either your suggestion for the next Japanese Pepsi flavor or whatever else you’d like to say. Please fill out the email field, because I’ll be emailing the winner for their mailing address. The Impulsive Buy will stop accepting entries on Saturday, July 12, 2008 11:59 p.m. Hawaii Standard Time. Only one entry allowed per person. The drawing is open to everyone.

Good luck!

Fine Print: The Impulsive Buy promises your email address will not be used to send you forwards about how Bill Gates wants to give you $1,000. The Impulsive Buy also promises your mailing address will not be used to send you information about how you can get Business Week magazine for the professional rate of $49.95 per year. Bribes will not be accepted. The Impulsive Buy will not be responsible for lost mail, damaged mail, or getting a C-List celebrity pregnant.

REVIEW: McCafe Tuxedo Brownie

The idea of getting a fancy pastry from McDonald’s is like getting your entertainment from MTV, it’s best to have low expectations because of its source, which should’ve stuck to their roots instead of branching out into other areas.

The Golden Arches has been trying to take advantage of Starbucks’ popularity by introducing in some of their McDonald’s restaurants the McCafe, which offers coffees, coffee drinks, fruit smoothies, and pastries, like the McCafe Tuxedo Brownie.

Just like all Mike Myers’ films after “So I Married An Axe Murderer,” I had low expectations for the McCafe Tuxedo Brownie, which consisted of a fudge top, a chewy brownie middle, and a crunchy bottom that seemed to consist of Oreo crumbs and white chocolate.

It reminded me of something I would find in Chili’s or Applebees, except without the obligatory scoop of vanilla ice cream and the boring restaurant decor. The design on top of the Tuxedo Brownie looked like cappuccino art and brought back memories from those times I spent trying to perfect my curly brackets in trigonometry class.

The box it came in was significantly bigger than the pastry itself and it also came in a fancy schmancy McCafe brown paper bag with paper handles, which will be recycled and used as a gift bag filled with dog poop, set on fire, and given to someone I don’t like.

You know who you are.

The Tuxedo Brownie was as dense as the words that come out of Spencer Pratt’s mouth whenever he opens it. As a matter of fact, it was so dense that I couldn’t eat the whole thing in one sitting, but that denseness made it chewy, which is just how I like my brownies.

Unfortunately, it didn’t really taste like a brownie because the fudge top overpowered the rest of it. Overall, it was good, which surprised the hell out of me, although I could probably do a better job with some fudge, brownie mix, chocolate chips, macadamia nuts, an Iron Chef, and a degree from a half-decent French culinary school.

(Editor’s Note: Thanks to TIB reader Kylie for recommending the McCafe pastries for review. I think I still feel it in my gut.)

Item: McCafe Tuxedo Brownie
Price: $2.75
Purchased at: McDonald’s McCafe
Rating: 7 out of 10
Pros: Good. Chewy. Seems inexpensive. Looks fancy. Comes in a fancy schmancy brown paper bag with handles. “So I Married An Axe Murderer.” MTV when they played music videos.
Cons: Doesn’t really taste like a brownie. Denseness may turn off some. Comes in huge box. Not available at all McDonald’s. Unknown nutrition facts. Spencer Pratt. Trigonometry. MTV today.

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